Brawl Stars collabs with YouTube’s most-viewed video Child Shark | Pocket Gamer.biz

Supercell’s flying excessive Brawl Stars has launched Child Shark content material from The Pinkfong Firm’s well-known YouTube video to the sport with a brand new problem and in-game skins primarily based on the IP, together with the transformation of Brawler El Primo into Child Shark – for the worth of an in-app buy.

Being the most-watched video on YouTube with 14 billion views, including Child Shark to Brawl Stars is destined to provide the sport one more increase after it already surged again to success in current months – even outperforming Conflict of Clans in March.

Swimming forward

The partnership was launched on April 1 – April Idiot’s Day – alongside a crossover music video on-line. Naturally the collaboration fuels a crossover of audiences, with Pinkfong’s 79.9 million YouTube subscribers opening doorways to a huge potential obtain stream for Brawl Stars. Current gamers of the Supercell title, in the meantime, might migrate to YouTube to observe Pinkfong movies, impressed by the in-game occasion.

The titular Child Shark and his household seem in-game as alternate skins for Brawlers, whereas the brand new gameplay entails navigating two levels and 6 wins to say the Child Shark pin. It’s a time-limited occasion, making this a uncommon in-game accolade to accumulate.

And furthering the collaborative nature of the occasion, Brawl Star’s foyer is that includes themed artwork all through its length whereas the Child Shark music performs on repeat.

“We’re thrilled to accomplice with Supercell to carry the enjoyment of Child Shark to the immersive world of Brawl Stars and its neighborhood. This thrilling collaboration reimagines Child Shark as an in-game character pores and skin, permitting us to attach with passionate Brawl Stars gamers worldwide and create a enjoyable, immersive expertise for followers of each properties,” an official from The Pinkfong Firm mentioned.

That is removed from the primary collaboration between a cellular recreation and standard non-gaming media, with partnerships like this proving more and more standard with the likes of the Barbie film final 12 months. Child Shark recreation collabs precede this, as within the case of themed gadgets and emotes in PUBG Cellular again in 2021.

Final week we took an in-depth dive into Brawl Stars’ recipe for achievement with Gradient Universe’s Oxana Fomina.