NOVO names content material creator Pow3r as President & Co-owner

After being a part of Fnatic for 5 years, ex-pro participant Giorgio “Pow3r” Calandrelli has joined Italian esports group NOVO.

NOVO x Pow3r – a brand new collaboration on the rise

The content material creator’s return as a co-owner got here to many individuals’s shock, after what was initially thought of an April Fools’ joke. Pow3r posted the announcement video on April 1st, leaving many questioning the reality of the collaboration. The next day, nevertheless, the transfer was confirmed, because the now-streamer is the most recent member of the group as he’s seeking to flip NOVO right into a related participant within the European aggressive panorama.

Thought of by many the face of Italian esports, this transfer marks a return to his origins, which proved Pow3r’s intention to re-ignite esports in Italy. He beforehand had plans to start out his personal esports staff alongside streamer Luca “Brizz” Brizzante however the former ended up being completely banned by Riot Video games final 12 months, resulting in the tip of that collaboration.

The widespread imaginative and prescient of changing into the chief in Italy

Now that he discovered a shared imaginative and prescient with NOVO, Pow3r needs to point out followers and newcomers the adrenaline and pleasure of aggressive gaming whereas additionally collaborating on new initiatives akin to esports colleges, with the clear aim of growing and lift new home skills and giving the younger generations the correct surroundings to embrace the gaming expertise to its fullest.

“I already had plans to start out my very own esports staff, however I rapidly realized the potential points that may come up when ranging from scratch,” stated Giorgio “Pow3r” Calandrelli. “Italy is a posh nation, much more so for a rising business like esports. NOVO has already constructed a stable basis previously 12 months and I’m excited to see how their tasks will unfold. NOVO is a younger staff nevertheless it has a long-term imaginative and prescient as they purpose to beat the sustainability downside inside the business, and I wish to assist them transfer gears and make the correct strikes.

Based in 2023 and positioned in Milan, NOVO Esports is a gaming and media firm that focuses on esports, leisure, and tasks. The corporate at the moment competes throughout VALORANT, Rocket League, EA FC, Teamfight Ways and Road Fighter 6, and goals to turn out to be a pacesetter within the Italian esports house that may greatest characterize the nation on the worldwide levels.

“Giorgio is the reference level of Italian esports and I’m delighted to have him on board with us,” stated Emanuele Acerbis, CEO of NOVO Esports. “I used to be captivated by his ardour for the esports business and his imaginative and prescient of shaking issues up within the Italian scene. NOVO was born with the aspiration of changing into a pacesetter in house, and having somebody like him on our facet can be game-changing. I’m positive his expertise will enable us to achieve new heights”.

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